Stay in front of your customers without the faff

Email is still one of the most cost-effective ways to reach people who’ve already shown an interest in you. We set it up, keep it running and make it work.

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25+ yrsexperience

UK-basedBridgnorth & beyond

Plain Englishno jargon

Directyou deal with Rik

Overview

Email that earns its place in the inbox

Social reach is unreliable and paid ads cost money every time someone clicks. A well-maintained email list is an asset you own and control. Used properly, it keeps existing customers engaged and brings lapsed ones back.

We help small businesses run email marketing that’s appropriate to their size — not a corporate machine with a ten-person team, just a straightforward, consistent presence in the inboxes of people who want to hear from you.

Setup & strategy

Get the foundations right from the start

The platform you choose, how you collect addresses, how you handle consent, and what you send — these decisions shape everything that follows. We set you up properly so you’re not unpicking bad habits later.

Platform selection and setup (Mailchimp, Brevo, Klaviyo and others)
Compliant sign-up forms built for your website
Welcome sequence written and scheduled from day one

Campaign management

Consistent sends without the weekly scramble

Most small business email falls apart because no one has time to write it. We take that off your plate — planning a content calendar, drafting copy, designing templates and hitting send on schedule.

Monthly or fortnightly campaigns written and designed for you
Subject line and send-time testing built in
Plain reporting so you can see what’s working

Deliverability & compliance

Land in the inbox, not the spam folder

Getting flagged as spam, or breaching UK GDPR rules around email, can cause real damage. We make sure your technical setup, list hygiene and consent records are in good shape.

SPF, DKIM and DMARC configured correctly
List cleaning to protect your sender reputation
UK GDPR consent and unsubscribe handling done right

Common questions

Email Marketing FAQs

It depends on your size, budget and what you’re connecting it to. Brevo is solid for most on a budget; Klaviyo suits e-commerce; Mailchimp works for general newsletters. We’ll help you choose rather than push a one-size answer.

For most SMEs, once or twice a month. More and you risk unsubscribes; less and people forget who you are. Consistency matters more than frequency.

We can do the writing, work from notes you provide, or a mix. Most clients give us a few bullet points and we turn it into a proper email.

Yes, though we’d clean the list first and run a careful re-engagement campaign rather than blast everyone. A poorly managed re-entry can hurt your sender reputation.

In short: a lawful basis for emailing (usually consent), a clear unsubscribe in every email, and records of how and when people opted in. We make sure your setup covers all of it.